This story about content will haunt you forever

Google has refined its rules for this over time, and it's unlikely that you would face a harsh penalty for a violation here, but better safe than sorry. You must have a working knowledge of copyright restrictions so that you can properly evaluate whether (and how) it's appropriate to use …

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Super-easy ways to learn everything about googlebot crawlers

The best way to secure high quality links is by creating strong content that sources will naturally want to connect their readership to. There's also various duplicate content-detection software such as CopyScape which is designed to help Webmasters check to see if their content has been stolen and duplicated across …

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Establish your position regarding link building

Google is trying to better understand the semantic meanings of words by looking at how they appear in knowledge bases on the web, and understanding the properties associated with them from those knowledge bases, and also looking at the words that tend to co-occur on pages that rank highly for …

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Hire the Right SEO Company for Your Business

The world of SEO is complex and continually evolving making it difficult for most business owners who do not specialize in SEO to keep up with the changes in the industry. My theory is that in most cases it's fine, unless your purpose may be unclear, in which case there's …

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Get rid of widgets for good

There needs to be a consistent purpose in order to enjoy sustainable results. You will see a very large portion of sites in the top 10 have clean and readable URLs like the above example. We are happy to assist on any size project when it comes to industrial steel …

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Search marketing implications related to nofollow links

In this instance, if your main messaging on page (the first thing they are like to see) is in English and the target users are from Germany, then you don't have to do too much calculating to see that it's the language you are using that is making people bounce …

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Remember that onsite SEO make the web go round

Because the blogger has probably lost interest in their blog. Don't limit your ideas; brainstorm whatever subjects and phrases could lead the kinds of visitors you want to your site. Type them into a spreadsheet. Your brainstorming will prime the keyword pump. There is no worry about duplicate presents if …

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Things you most likely didn't know about analytics

If your product pages are SEO optimized, your company and products appear higher in the search results. Inbound links that come to your site are the second most important SEO factor (right after content) that has great impact on your website's rankings. From the first days of crafting a SEO …

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The latest trends in static pages

The title tag by itself has little impact on organic rankings, this why its sometimes overlooked. For example, if you're responding to a forum question about installing a water heater, it's better to link to a blog on your site that talks about water heater installation than it is to …

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The ultimate revelation of duplication

SEO should be considered one of the tools in your digital marketing strategy because its still alive and well and has the power to substantially increase business growth. Sweeping changes in terminology or social interest in the wearable-computing category will trickle down to wearables that are jewelry. Why not get …

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The mysterious world of page rank

Consumers check store hours, obtain directions to a business, and compare prices. So, in these days, SEO is mainly about a lot of blogs and getting more social shares and backlinks. What happens when you search for SEO Expert for instance? Online Euro Fixings often use canonical tags for product …

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Throw in the SEO towel

No matter the case, this company is either new to the scene or otherwise desperately motivated to get more online attention. In fact, it's thought that backlinks are the single most-important factor in determining how your website should rank for a given query. Planning a UK Vacation to any one …

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What are the positive aspects of canonical URLs on today's web?

Good SEO consultants are hard to locate and they are even harder to hire. This is because there aren't a lot of high-quality SEO consultants available for hire. There are lots and lots of bad SEO consultants or young entrepreneurs who think they know SEO. A lifetime value figure for …

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Ridiculous rules about indexed pages

This is by far the most common culprit, so if your pages aren't indexed, this is probably what's responsible. If you're trying to get links from colleges, create content targeted at them that you can use during outreach. Trust me, there's usually something you know that you could write an …

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Fresh ideas on how to improve your 301 redirects

There are literally hundreds of factors that contribute to your final rankings. On top of that, it can be hard to determine what kinds of trends Google may associate with your chosen keywords. Your personal opinion can be interesting and valuable, especially if you have been in a specific field …

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The death of link research

Neither can survive alone. This is a chance to take two underperforming pages and turn them into a more authoritative source. It may also solve thin content issues. A comprehensive range of treatments are available to treat eye conditions including lens replacement surgery as well as simply changing your glasses …

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Reasons why marketers love quality

Finding ways to drive more clicks and more visits to your site is a surefire way to get more visibility for your brand, more conversions on your site, and of course, a greater stream of revenue as a result. What is similar, though, is the actual SEO process. For better …

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Is social media a Google ranking signal?

Obviously, the best way to get a lightning-fast site is to pay for a lightning-fast hosting provider. Speed is a product of the computing power at the disposal of your host and the size of its pipe onto the internet backbone (among other things). There really is no alternative to …

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Why has long tail search been so popular?

Also, web spiders don't visit a site only once. The opportunity of defeating the enemy is provided by the enemy himself Considering who you really are (from a travel perspective at any rate) and what you really enjoy seeing and doing can turn an okay UK Holidays into a great …

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Learn how to start with CTR

If your web pages contain errors that prevent Googlebot and other web crawlers from indexing them, you cannot get high rankings. For that reason, it is important that you check the crawlability of your web pages. Include multiple outbound links to back up your sources and provide additional information for …

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Why I hate web 2.0

Consider sticking to nofollow links for a while. The tricky thing about content marketing is that its a science and an art. Imagine waking up on Christmas day and seeing playground equipment in your back garden? For New Media Now block, determine the current depth of coverage. Smartphones, tablets, and …

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Lower Cost of Ownership

Many marketers are so focused on building out site hierarchy, wireframing and design of the site that they lose site of content development. SEO is a huge part of content development, but when content becomes an afterthought during web redesign, and the focus is on getting the new site live …

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Clarification about splogs

Accordingly, it's in your best interest to diversify the sources you use, seeking new sources whenever possible.If you've only been relying on the same handful of sources, you're bound to see a plateau in your returns. As Google puts it: If your content is inaccurate, has no purpose, or …

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Questions to ask about gateway sites

If you're thinking about using a CMS plugin that automatically hyperlinks a certain word every time it appears on your website (i.e. like Wikipedia does), I'd suggest refraining from doing so unless you're a relatively big brand or if it makes complete sense from a UX perspective. Head terms …

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Super-easy ways to learn everything about anchor text

This usually comes as a result of writing copy for the sole purpose of filling up web space, such as creating a new page in your navigation just to rank for a specific keyword, or stuffing copy so full of keywords that it no longer makes any logical sense. How …

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