Collaborate and filter

While climbing the rankings on Google and the other major search engines, getting higher quality, trusted backlinks is really now one of the only ways to go. Many businesses want to increase their rankings in the results pages of search engines such as Google, Yahoo and Bing. Don't get too …

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Try New Things

In this chapter we're setting the stage for how to get creatively motivated to increase traffic and learn how to kite trends. In business, every strategy and campaign must yield measurable, significant ROI. If it is something that won't help grow your business, you won't do it. Because the ROI …

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This story about landing pages will haunt you forever

Different variations of this method abound. Ranking high on Google is crucial for attracting consumers to your company. By investing in blogging, you have the opportunity to establish your company as a leader in your industry, as well as reach the customers who are going to take you to the …

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Indicate page titles by using title tags not by relying on SERPs

Make sure that your site's structure and hierarchy are as clear and logical as possible, with your homepage as the "root" page (the starting point). Although SEO is just part of the online marketing mix, it's instrumental in boosting traffic to your online business. After all, most online shoppers start …

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Succeeding in SEO means paying attention to RSS feeds

Most of the time, you need to support your value proposition with additional information to convince buyers to take action. Keywords aren't the only factor in a site's ranking, but they help search engines find you faster. People don't read online; they scan to save time. Have you ever tried …

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Simple Tips for using quality to get ahead of your Competition

Many firms set behavioral goals for advertising programs. How do you ensure that you're not just optimizing pages for keywords or topics, but rather optimizing for intent as well? The one thing that I find most disappointing, is the apparent lack of thought going into website creation and it's purpose …

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Personalization counts: how does page rank fit into this?

Higher volumes of backlinks are great, but combining that with high diversity is what's really going to move the needle. User intent tells you (a business owner) what your audience is looking for. When you Google any keyword, there are set of suggestions which come while you are writing a …

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Consider bounce rates at the inception

While unfortunately, using this tool won't make your site any faster, it will grade your current speed, and provide you with an all-important starting point. This assesses if your own website can be made much more profitable. We believe it's because getting a link to an in depth piece of …

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Optimise your site, paying special attention to analytics

By incorporating backlinks to reputable sources and optimizing your internal links, you can quickly raise your website's domain authority from the teens to the forties or so. If you go to Google and put in the same search and put "Facebook" after it, it may show up even though it …

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This story about meta tags will haunt you forever

Until Google get their act together, unethical and spammy SEO techniques (black hat SEO) will always exist. Goals guide marketers by providing a clear idea of what the company wishes to accomplish. taking into account the content, the domain name, Meta tag content, relevant content and relevant content using text-modifiers …

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