Make sure that your site's structure and hierarchy are as clear and logical as possible, with your homepage as the "root" page (the starting point). Although SEO is just part of the online marketing mix, it's instrumental in boosting traffic to your online business. After all, most online shoppers start …

To optimize speed score, you need to continually check your site's speed score so that you can take timely action in case of any delay or ineffectiveness. Once upon a time, marketers focused on strategizing which keywords to place across their web presence in order to increase their rankings in …